Letter - Volume 2, Issue 2
“Always bear in mind that your own resolution to succeed is more important than any other.”- Abraham LincolnWe couldn’t agree more. And that’s why this issue of Wedding Planner Magazine is targeted toward your success. Wedding professionals, more than most, know that when we set our minds to it, we can do anything. Thinking outside of the box is an everyday occurrence to those who plan events of such significance. Creativity and ingenuity are must-have items for our toolboxes—as is business acumen. Within these pages, you’ll find a little of each for inspiration.What does it take to pull off a successful tented wedding? Get direction, learn about current trends, and find out what a few Association of Bridal Consultant (ABC) members did to handle tented mishaps in the article by Kim King Smith, ABC™. Speaking of successful events, learn what it takes to plan lively South Asian weddings. Plus, discover unique trends coming out of Britain with our coverage of the UK National Wedding Show 2012.Want to make your business stand out? David Brownlee shares his Seven Steps to Success in our Business Basics feature. And you’ll find out, from Rebecca Richman, PBC™, how to make yourself stand apart in a saturated market. You can also take a cue from the achievements and experience of fellow members, and learn how to make your business sizzle with their hottest social media tips in ABC Member Best Practices.Speaking of success, sometimes we learn the most by studying those who have achieved new levels of it. Celebrity planner and Style Network television host Donnie Brown shares his wisdom in an exclusive interview with Wedding Planner Magazine in this issue. Brown, an ABC member, is a keynote presenter at the ABC 2012 Business of Brides conference in Denver, Nov. 11-13. In addition to Brown, Rebecca Grinnals, owner of Engaging Concepts, a wedding industry consulting firm, will also speak. “Diamonds & Denim in Denver” promises to be one of the most exciting conferences ever! Be sure to register so you won’t miss out on this conference that will inspire you to new levels of creativity, style, and success!